Our Story

Never wish life were easier, wish you were better

Jim Rohn  

Introducing Pendulum Summit

Pendulum Summit is the world’s leading business and self-empowerment summit that will elevate you and your team to excellence. If you have always had an insatiable appetite for creating an exceptional life, this is the event for you.

With the success of five previous sell-out summits, transforming the lives of 16,000+ attendees, we are the fastest event to supercharge yourself, your team and your business. Our ripple effect of maximizing individual and business success is delivered by the most respected authorities in the world who deliver the most advanced approaches to Self-Empowerment, Leadership, Team Performance, Business Excellence, Professional and Wealth Elevation, and Authentic Relationships.

How It Began

Founder Frankie Sheahan was always passionate about high performance and maximising potential. Never a bookworm, as a young man he nevertheless devoured cassette tapes by Tony Robbins and Tony Quinn, and was intrigued by the concept of creative visualisation and mindfulness by such visionaries as Shakti Gawain.

As time passed, he worked through an expanding library of works on both business and sport, consistently finding a common vein that linked the two disciplines through resilience, perseverance and self-belief.

Frankie soon found his passion in rugby and became a professional, representing Munster and Ireland. He won several major tournaments under the guidance of world-renowned coaches, and played alongside some of the best players in the game.

Overcoming Adversity

Curtailed by injury, Frankie’s sporting career came to an abrupt end in 2009 and at the same time the world economy fell to its knees. The ensuing disruption and subsequent bankruptcy of Frankie in fact sparked the idea for Pendulum leading him to believe that everything happens for a reason and that the nation needed to assume a more positive and upbeat attitude. Backed by family, they founded Pendulum Summit in mid-2013, with the initial theme of “getting Ireland back on track.” Like a phoenix rising from the ashes, it featured profound wisdom from inspiring minds, who showcased how they achieved mastery in their chosen careers.

Its maiden year saw 600 delegates attend, a figure which rose to over 8,000 across two days in 2019 with 30% of our attendees flocking from all corners of the globe. This global crusade has seen a host of visionaries including Deepak Chopra MD, Tony Robbins, Jack Canfield, Jo Malone MBE, Baroness Michelle Mone OBE, Colin Farrell, Robin Sharma, Randi Zuckerberg and Sir Richard Branson.

The Ripple Effect

Frankie, Norma and their team’s mission is to spread Pendulum’s movement across the globe, bringing the event to New York. Many locations tried earnestly to bring the summit to their city, but for Frankie and Norma, New York embodied the resilience, tenacity and can-do spirit that Pendulum Summit strives to epitomize. Speakers at Pendulum Summit New York 2018 included Deepak Chopra, Steve Forbes and Suzy Welch among others.

In addition to the summit, Pendulum Talks, an online learning platform showcasing the best of Pendulum’s previous speakers, enhances this ambition, enabling delegates to incorporate the wisdom from previous summits into their daily lives.

16,000+ Attendees & Growing

With the success of five previous sell-out summits in Ireland, transforming the lives of 16,000+ attendees. Whether you are an invited client, a CEO or a rewarded team member; our delegates are extremely ambitious, driven leaders with an insatiable appetite to constantly improve and meet like-minded people.

5 Pillars for Success

Our cutting-edge research has established 5 key pillars for individuals to elevate in order to cultivate a growth mind-set and adopt a higher standard of living. One degree of change in each of the 5 pillars overtime will lead to exponential individual and business success.

The 5 pillars are
  • Self-Empowerment
  • Authentic Relationships
  • Leadership and Team Performance
  • Business Excellence
  • Professional and Wealth Elevation


A sample of the institutions we collaborate with include the Demartini Institute, Roche Martin, Ferrazzi Greenlight Management Consulting and the Chopra Center.